News
17.01.2024

New Rolex boutique in Milan

ACPV ARCHITECTS’ design was inspired by the original design details of the space, reviving its Milanese atmosphere in a contemporary key. The spaces have been designed to guide customers through a retail experience tailored to customer needs. Following an in-depth study of the spaces’ previous designs, the store’s color scheme and material selection achieve a synthesis between the historic value of the space and the identity of the Rolex brand.

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